ES2 Services and Proehlific Sports & Leisure will take over management of the Greensboro, N.C., club, with plans to change the name to Proehlific Club at Forest Oaks. Former pro football player Ricky Proehl is a principal of the new ownership group. The four-year lease includes the option to buy the club, which will see the addition of a 7,000-sq. ft. fitness center and renovations to the locker rooms, tennis pro shop and pool area.
The two private facilities in Greensboro, N.C. will be combined under the Sedgefield banner, creating the only private club in the U.S. with courses designed by Donald Ross and Pete Dye.
Properties are finding that the social networking site is effective for communicating with existing members—and for attracting new ones.
In addition to new putting surfaces, bunkers, and irrigation and drainage upgrades, McConnell Golf also improved and expanded the practice facility at the Durham, N.C. course.
Owner McConnell Golf will spend roughly $200k to replace the greens with a more heat-tolerant grass.
Re-organization and new business model could save South Carolina course.
John McConnell says the shutdown is temporary; the plan is to reopen Musgrove Mill when the economy improves.
C&RB sat down with Ray McDonald, VP Sales & Marketing for Raleigh, N.C.-based McConnell Golf to talk about the club industry from his perspective.
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