On-site sales outlets are expanding and redefining their retailing approach, to broaden the appeal and reach of a club’s brand.
Changing Places
Sleek but comfortable locker rooms provide members with space to relax and unwind in an eye-catching setting.
No Jacket Required
Casual dining spots are on the menu for club properties looking to offer relaxed eating options that supplement fine dining.
A Space All Their Own
A dedicated youth activity center at Lake Nona Golf & Country Club has allowed the facility to expand programming that keeps up with demand.
Outdoor Oasis
Mixing, matching, and rearranging furniture allows club and resort properties to reinvent outdoor venues and enhance the member and guest experience.
Shaping Up
Clubs are actively heeding the call of health-minded members with sleek new fitness centers that accommodate a full range of programming.
Brand New Look
Tabletops in the dining space at Polo G&CC honor the club’s brand and tradition while providing modern touches.
Room to Grow
On-site lodging allows club members to extend their daily visits and provides overnight accommodations for guests.
Standing the Heat
Making room for improvement in club kitchens translates to greater productivity and expanded dining options.
Rustic Renewal
The timeless design of the poolside locker rooms at Birchwood Farms G&CC adds the little things that count and the big things that shine.
From the Inside
High-tech indoor golf practice and teaching facilities allow members of all abilities to see the game in a new light.
Breathing Room
As the demand for multiple dining venues at club and resort properties continues to grow, outdoor dining areas that act as extensions of existing space can give members and guests a whole new perspective.
A Fine Reflection
The award-winning design of the pro shop at Conway Farms GC supports the property’s golf pedigree and showcases its clean, modern style.
Fully Furnished
For club and resort properties that want to create a warm atmosphere conducive to socializing, interior furnishings aren’t just pretty to look at—they’re a must for doing business.
Open Air
While updated patios are rarely the sole focus of club renovations, they can provide supplemental social space as a surprising and welcome bonus.