Breningmeyer, who was Group Director, Sales & Marketing for John Deere Golf, died in Raleigh, N.C. on August 9. He worked for John Deere for more than 20 years and led its golf segment to new prominence as a solutions provider for course management and maintenance.
Gregg Breningmeyer, Group Director, Sales & Marketing for John Deere Golf, died in his hometown of Raleigh, N.C. on August 9. He was 56.
Breningmeyer worked for John Deere for more than 20 years. In his role as a segment manager for John Deere Golf, which is part of the company’s Ag & Turf Division, he oversaw sales and marketing for the division that specializes in providing equipment, services and support to golf course superintendents, managers and owners.
Under Breningmeyer’s leadership, John Deere Golf grew to become a leading global manufacturer of golf maintenance equipment. The division’s growth in product and service offerings under his direction helped to position John Deere Golf as a total solutions provider for those involved with the development, construction, and ongoing management and maintenance of golf courses.
In addition to his internal responsibilities with John Deere Golf, Breningmeyer had a prominent role with organizations focused on the growth and sustainability of the golf industry. He sat with Greg Norman on the Advisory Council of the Environmental Institute for Golf, and also served on Golf 20/20’s Executive Committee and was an active participant in the Industry Executive Roundtable of the Golf Course Superintendents Association of America (GCSAA).
Under Breningmeyer’s direction, John Deere Golf became a high-profile participant in, and prominent supporter of, leading golf industry organizations, including the Club Managers Association of America, National Golf Course Owners Association and many other national and international golf organizations, in addition to the GCSAA and the Golf Industry Show,
Those who came to know Gregg Breningmeyer through his roles with John Deere Golf and industry organizations were quickly taken with his outgoing personality as well as his vision, leadership and passion for the game, which he applied to not only grow the golf business for John Deere, but nurture the industry as a whole.
Born August 21, 1955 in Mattoon, Ill., Breningmeyer earned a Bachelor of Arts in Business Administration from Eastern Illinois University and a Master’s Degree in Business Administration from Duke University. He was an avid boater in addition to his enjoyment of golf.
Surviving family members include his wife, Laurie; two sons, Zac and Josh; his father, Everette, and two sisters and a brother.
By the family’s request, donations in memory of Gregg Breningmeyer can be made to the National Kidney Foundation, North Carolina Region, 4819 Park Rd., Suite C, Charlotte, NC 28209.







